As part of their ‘Radical Luxury’ campaign, Selfridge’s invited select companies to contribute work to a multi-sensory exhibition titled Flipside exploring the future of luxury. Amongst installations from brands and designers like Google, Loewe, Louis Vuitton and Gareth Pugh, Mr Lyan ran an experiential bar as one of the 7 brands exploring the radical takes on luxury within the show by serving unique taste experiences based on guests’ response to a sensory test.
With a history creating pioneering products, venues and perspectives in the world of food and drink, Mr Lyan Studio looks to channel this creativity to find solutions and new avenues for your business. We apply this insight and thinking outside of the usual boundaries of hospitality. With a grounding in innovative – yet commercial – project execution, we can offer bespoke experiences, creative concepts, consumer engagement, strategisation, trend forecasting and the generation of new revenue streams.
Insights and Innovation
Services
- Operation and spatial design
- Complete creative concept development
- Tailored strategy and insight
- Talks, hosting and Q & A sessions
The majority of work we conduct occurs under NDA, but we work across all sectors, not just
F&B, including fashion, travel, technology, B2B, retail and media.
EXAMPLES OF OUR WORK
Case Study
Flipside – Selfridges, London
Selfridge's
Creative Partnerships
Services
- Brand partnerships
- Event development and management
- Co-branded experiential
- Physical hire of Mr Lyan Studio
Case Study
Brand Partnerships
Mastercard "Priceless" presents Lyaness NYC
Invited by Mastercard as part of their “Priceless” activations of 2019, Lyaness NYC joined a roster of names from the food and drink world to create a temporary world in downtown New York. Executed on the ground with Spring Studios, the whole bar was recreated with exacting details to ensure those in the US could experience Lyaness bar as if they were in London. Local tweaks were made to the offering, and staff recruited locally, to create a successful transatlantic activation which returned two more times during 2019.
Creative Hub
A versatile space within the Mr Lyan Studio building, complete with a functioning bar, as well as a range of culinary equipment, ready to offer a unique environment for bar and kitchen development or event. Be it a day of food or drink research, training and development with your team, a practical brainstorming environment or a private event space for the launch of your new product, we can cater to a range of needs, just drop us a line.